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This is the seventh lesson video from my course The Exact Process For Setting Up Google Analytics – https://www.thequantifiedweb.com/exactga.

I decided to post the videos from the lessons publicly, but I encourage you to log into the course because from within the course you can access the written notes and the checklists, plus access my special offer. The course is completely free to register 🙂

In this lesson you’ll be learning about the Referral Exclusion list, and why you should update it.

The Referral Exclusion list determines which domains will count as an external referral and which ones will be ignored (considered to be internal).

This is especially important if your online sales process or product offering spans more than one website or domain, uses an iframe to link third-party tools to your website, or uses payment processors like paypal.com which are hosted external to your main website.

If you liked this video and want to find the next one, look out for How to Create a “Traffic Has Dropped” Alert in Google Analytics. In that next video, we’ll be showing you how to set up an email that lets you know if you have a loss of traffic, which is really helpful when you are changing filters. You would not want to accidentally lose a chunk of your data due to a small mistake!

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SleepWise Clinic

Petra was instrumental in pulling all our clinic's web analytics into one easy to read, dynamic report that's accessible to me at any time, and works with our EXACT booking system.

This has allowed me to see, at a glance, what marketing initiatives are working, need tweaking, or changing altogether, saving me both time and money. I can't recommend her or her analytic services enough.

Ian Gale SleepWise Clinic Strategy Session August 1, 2018