0405123696 petra@web-data-analytics.com

This is the ninth lesson video from my course The Exact Process For Setting Up Google Analytics – https://www.thequantifiedweb.com/exactga.

I decided to post the videos from the lessons publicly, but I encourage you to log into the course because from within the course you can access the written notes and the checklists, plus access my special offer. The course is completely free to register 🙂

In this lesson, you’ll be learning about how to add an Include Valid Hostname filter to your Filtered Views. This filter prevents spammers and malware from sending fake data to your account by using your Google Analytics ID.

It’s actually surprisingly easy to receive bogus data in Google Analytics – if your Google Analytics ID is added to someone else’s website due to either human error or malice, your Google Analytics data could be ruined, especially if invalid data is received in high volume.

If you liked this video and want to find the next one, look out for How to Create an “Exclude Own Traffic” Filter in Google Analytics. In that next video, we’ll be showing you how to filter out your own IP address(es) from your Google Analytics Filtered Views. This prevents your own activity and the activity of your staff from adding extra data that might make your results inaccurate. This is especially the case if you are testing activities on your website that might trigger a goal or a conversion of some kind, or if you have your staff computers set up to log into your website.

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SleepWise Clinic

Petra was instrumental in pulling all our clinic's web analytics into one easy to read, dynamic report that's accessible to me at any time, and works with our EXACT booking system.

This has allowed me to see, at a glance, what marketing initiatives are working, need tweaking, or changing altogether, saving me both time and money. I can't recommend her or her analytic services enough.

Ian Gale SleepWise Clinic Strategy Session August 1, 2018