[Video] Be Smarter Than Mick

by Petra Manos | Putting it All Together, Video | 0 comments

[Video] Be Smarter Than Mick

846 total views, 6 views today

Mick is the not-so-smart character in my son’s book from school. We had a good laugh, but there was a lesson to be learned too.

Here’s today’s quick video:

Click to Open Transcription of Video

Hi! How are you going?

Just a quick one today. So my five-year-old son has just started reading and he’s been bringing home these readers with these stories from school. This one I found really funny, so it was called Mick and it starts off with “This is Mick” then on the next page “Mick is Rosie Rat’s friend” and then the next page is “Mick is bigger than Rosie Rat” and then “Mick is taller than Rosie Rat” and then “Mick is stronger than Rosie Rat” and then “Mick runs faster than Rosie Rat” and then in the last page Mick who is definitely showing off, runs straight in to this stop sign and Rosie Rat says, “I am smarter than Mick.”

This one really made me laugh and in fact my, my son when he was reading it, he got to the last page and he was like rolling around on the floor holding his tummy it was so cute!

But this does actually relate to your Google Analytics as well because you can definitely be faster, stronger, you can get more traffic, you can, you can be bigger but if you want to be smarter then you want to use some data to drive what ads you’re running and what conversions you’re tracking so that you can get a better return on investment from your marketing.

So do take a lesson from Mick and Rosie Rat and try to be the smarter one or at least you could be both. You could be stronger and smarter rather than just stronger.

Alright, have a wonderful day. Bye!

What do you do to make your marketing more intelligent? Do you use real data to inform your decisions? Or do you just try to be bigger, faster, stronger — but perhaps sometimes run into trouble?

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