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Google has a term for this, they call it ‘Double Serving’. It’s listed in their Abusing the ad network policies as an Unfair advantage, so the answer is no.

Double serving is when the same business has multiple websites or multiple Google Ads accounts and the same business displays two or more ads at the same time. Google considers this to be non-competitive and gaining unfair advantage in the ad auction. This is the only way that it is possible to show multiple ads at the same time, because otherwise Google only picks one ad from your account to display.

It’s actually relatively common for businesses to create different business entities for the purpose of digital marketing – for example “Mr Hot Water – Your Local Plumber” and “1300 Plumbing” (totally made up names) could be exactly the same business.

The Google Ads policy is a little vague, for example if the branding, pricing, products being sold or services are different, then it may be possible to consider two similar businesses with the same legal ownership as being different businesses. If you’re essentially running multiple websites and have exactly the same operations behind the scenes however, then you’re skating on thin ice.

Google state that if caught, they may suspend your account and prevent your business advertising through Google in the future. If this is something you really need to do because you legitimately have multiple businesses, make sure both businesses are their own entity and are positioned quite differently before using Google to advertise in this way.

This tip and many others are found at https://www.petramanos.com/category/tips/

brett leggett

Hi Petra, Hope you are well, I checked out the Google Analytics and all I can say is AWESOME. You have essentially doubled her revenue in a month and the Google Ads seem to be popping off!

Brett Leggett Brett Leggett ✪ eCommerce Growth Specialist Ecommerce Google Ads April 23, 2020

leesa dawson

I am so grateful to have met you, as I think your insights are the BEST I have ever come across.

Leesa Dawson CEO, The Uniform Stylist Ecommerce Google Ads April 23, 2020

david clayton myomasters

Your attention to detail is beyond what I had expected. The detail of the data is incredible. The best part though was to learn the profile demographic - which is very different to whom I think I've been trying to target through social.

David Clayton Director, Myomasters Massage Health Clinic Google Ads April 23, 2020

claudia impedovo

Our main purpose for generating these reports is about findings out information that will curb our strategy. The Audience Engagement Report provided us with a couple of new findings about our audience. We implemented elements to assist both of those findings and they have increased sales.

Claudia Impedovo Brand Manager at Spendless Shoes Ecommerce Google Analytics, Google Tag Manager & Google Data Studio Integration April 23, 2020

Kiley Hay Baby Carriers Australia

I have been working with Petra for over a year now after changing from a much larger digital marketing provider and I could not be more pleased with the service and results my business is achieving.

With my previous providers I felt disconnected with limited communication. Petra on the other hand provides me with knowledge and information in a language I can understand that helps me make informed decisions not just about digital marketing but also my e-commerce business as a whole.

Petra has helped me navigate seasonal drops in trade creating a strategy that helped us grow and establish a healthy position in the market. It is an absolute joy to work with someone who loves what they do. I have complete confidence in recommending Petra to anyone considering e-commerce digital marketing, she is efficient, trusted and a true professional.

Kiley Hay CEO of Baby Carriers Australia Ecommerce Google Ads April 23, 2020