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A bit over a year ago a bloke named Kevin Quinn reached out to me.

Kevin had been selling information products online for a few years and felt that his learning curve had been so steep. After all, he’d had to learn how to run ads, create products, SEO, social media, create sales pages, write emails, network online etc etc. None of us are born knowing how to do all these things, and Kevin was no exception.

Kevin had this idea that instead of trying to learn each of these disciplines on his own, he would find an expert in each area and ask them to tell him their best strategies. But given how many things you need to know how to do for online marketing to work, that was going to cost tens of thousands of dollars in consulting fees.

It would have been a huge expense, and the problem with consulting is you can forget everything you’ve been told if you don’t get a chance to apply it immediately. Consulting with experts can be a HUGE expense, but it’s still much better than the alternative (figuring it all out on your own).

Kevin didn’t have tens of thousands to spend, so he had to get creative.

Instead of giving up on his idea, he figured “well what if each expert wrote down what to do, and then I could refer back to it when I needed it?”. And then it occurred to him, other people needed this too. He could share the information rather than keeping it all to himself!
The Entrepreneur's Playbook

The Book Was Born

Kevin reached out to 30 experts in their fields and ask them if they would contribute a chapter for a book. I was picked for the chapter on Google Analytics and we all got started.

Well this project certainly snowballed as Kevin discovered more and more fields of expertise that are required knowledge for online entrepreneurs. What started out 30-chapter book, turned into a whopping digital marketing bible with 73 different experts providing their best secrets!

The 73 authors in the book are all experts…(and I know them all!)… they have already gone through the work of launching, scaling and achieving success in their respective fields.

Professionally edited and compiled, this really is the bible you’ve been waiting for.

Just look at all these topics!

Entrepreneurs Playbook Digital Marketing Bible Chapters



The  Entrepreneur’s Playbook has just come out August 2020 and I’d love you to benefit from it too.

Personally, what I find exciting about this book is that it is 100% actionable. Each one of the authors is an expert in their field so you can explore each topic without all the fluff you see online these days.

Other online marketing books are written by people who have experience in just one piece of the puzzle and so you end up needing to buy 73 different books to understand all these topics. The people who claim to cover everything are either lying, or just don’t give good advice. Afterall, who can be the expert on everything?

Buy a copy of the Entrepreneur’s Playbook today!

PS. Profits From This Book Benefit Operation Underground Railroad. You can Learn More At www.ourrescue.org.

PPS. Many of the authors have supplied bonuses which you will get for free when you buy the book. In combination, these bonuses are worth thousands of dollars. You can get them all in one place rather than having to sign up for them all separately, literally saving you hours!

leesa dawson

I am so grateful to have met you, as I think your insights are the BEST I have ever come across.

Leesa Dawson CEO, The Uniform Stylist Ecommerce Google Ads April 23, 2020

Sophie Abnett

Here at 1834 Hotels we centralise the marketing for many different hotels. It can be an enormous undertaking to monitor and track the performance of each one, especially when they are all on separate webpages.

Petra helped to resolve this difficulty by creating a central hub in Google Tag Manager and Google Analytics with Cross-domain tracking and Ecommerce as well. She created many valuable analytics dashboards and reports that draw from the centralized source. Now that we have all the analytics tracking working it has improved the accuracy of our reporting and the insights have helped develop better marketing strategies.

Petra’s skills and wealth of knowledge is fantastic. I would recommend Petra without hesitation.

Sophie Abnett Digital Marketing Project Manager at 1834 Hotels Ecommerce / Hotel Google Analytics, Google Tag Manager & Google Data Studio Integration April 23, 2020

charles marois olsa tools

Working with Petra was a great experience, communication was easy and she is very organized. She also provided detailed reports of the work she had done and the results generated. We would definitely recommend her services.

Charles Marois CEO, Olsa Tools Ecommerce Google Ads April 23, 2020

Michelle Bridger

Petra's detailed reports and her personal assistance has been helping us to know where to concentrate our efforts and even showed us technical issues we needed to fix. Our Audience Engagement Report identified several key interests of our buying audience. We tried targeting one of those interests and it brought in two sales almost immediately! I highly recommend working with Petra and accessing her brilliance to scale your business.

Michelle Bridger Michelle Bridger, Facebook Advertising Specialist Ecommerce Google Tag Manager, Google Analytics & Google Data Studio Configuration April 23, 2020

claudia impedovo

Our main purpose for generating these reports is about findings out information that will curb our strategy. The Audience Engagement Report provided us with new findings about our audience. We implemented new marketing elements based on those findings and they have increased sales.

Claudia Impedovo Brand Manager at Spendless Shoes Ecommerce Google Analytics, Google Tag Manager & Google Data Studio Integration April 23, 2020