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OOPS! You Have Personally Identifiable Info In Google Analytics

Today's topic is Personally Identifiable Information, PII for short. Google's Terms of Service state that you may not store personally identifiable data in Google Analytics. This includes names, addresses, email addresses, IP addresses, financial data that could...

Update – New Website Is Live!

I'm super pleased - The agency website for my new business name of The Quantified Web has just gone live! https://www.PetraManos.com will still be the home for all the blog content I create, but now when you follow the links through to The Quantified Web...

How To Get Your Tax from Google Ads

You'd think that Google Ads would be able to just email you your receipt each time they charge your credit card, but unfortunately they don't do this. Instead they generate a PDF and you need to login and download it manually. You'll need to get it from the "Billing...

How To Track Your Users When Your Website Uses an iframe

It's becoming more and more common to see landing page builders used for building out attractive forms. But because so many webpages are built on wordpress we can see havoc behind the scenes in the analytics. Why? It comes down to the way the landing pages are being...

How Do I Find Google Analytics on My WordPress Website?

The first step to setting up your Google system is always to get your website tags in order. So you want to have Google Analytics on your website, and Google Tag Manager if you're using it. Google Ads normally draws from your Google Analytics except in special...

Be Smarter Than Mick

Mick is the not-so-smart character in my son's book from school. We had a good laugh, but there was a lesson to be learned too. Here's today's quick video: What do you do to make your marketing more intelligent? Do you use real data to inform your decisions? Or do you...

How to Tell If Your Agency Isn’t Doing Their Job

It breaks my heart when I see it, but unfortunately not every digital ads agency, freelance digital marketer or internal team member is created equal when it comes to getting digital marketing results. Some business owners spend a lot of money on their digital...

Tracking Facebook Campaigns in Google Analytics

In a perfect world Facebook and Google would play in the sandpit nicely with each other so that we can get a good picture of how users are going from Facebook to our website and then what they do when they get there. Unfortunately this isn't really the case. We can...

Google Tag Manager Preview Isn’t Working

So I got a brand new computer this week and went through all the rigmarole of reinstalling my software. (Luckily most things are in the cloud these days. I knew I had to be spending all that money on cloud software for a reason!!) Anyhoo, I typically use Firefox as my...

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